# Activation and Support Review

Clearweft · Week 16 · Analytics and decisions

Use your own verified records. Blank fields are intentionally unpopulated. Label demonstrations, unavailable data and assumptions; never present them as actual customer results.

## First-use definition
- Journey/product version:
- First useful result:
- Why this result matters:
- Available evidence and source:
- Evidence type: observed / self-reported / proxy / unavailable:

## Group and period
- Entry event and dates:
- Time allowed to act:
- Eligible population and exclusions:
- Comparison group, if useful:
- Onboarding changes during the period:

## Progress evidence
| Measure | Value | Unit | Source | Window | Limitation |
| --- | --- | --- | --- | --- | --- |
| | | | | | |

## Support review
| Category | Observed issue | Context | Resolution | Repeat contact | Effort | Possible underlying cause |
| --- | --- | --- | --- | --- | --- | --- |
| | | | | | | |

## Improvement decision
- Problem selected:
- Evidence supporting it:
- Change and expected customer benefit:
- Useful support that should remain:
- Test method:
- Owner/review date:
- Public summary and redactions:

## Completion check

The chosen correction has an owner, a clear customer benefit and a review method.

Date:

Owner:

Next review: